next costumers location

steve steve at
Mon Apr 14 01:13:17 CEST 2008

 That will be the subject of my next post. It's somewhat complicated
With a host of side issues. I look at it like debugging code. I try to fix
One issue at a time. Then test my fix. Then move onto the next problem and fix that.
So, We had to prioritize issues.

First: get a good product line up, simplify the product line, address the key concerns
DRIVE THE PRICE DOWN, and involve more developers.

   A. We killed the orange colored phone. May it rest in peace.  
   B. We got rid of the base versus advanced. We have One Product. With developers goodies offered on the side.
   C. We are in the process ( working hard) to take excessive stuff out of the box. 
   D. We are working to make all accessories "non custom" products. 

Second: Work the logistics of getting products to people. This process is as hard as building phones.
Trust me. For Neo 1973 we utilized one distributon center. FICA in the USA. Our goal is to add  A HUB
In Europe.  The thought was this. Shipping to a HUB in Europe and then having that HUB service Europe
Would be CHEAPER than shipping to the US and having the US serve Europe. Seemed logical. That was wrong.

So. I'm going to Finish the first goal. Get the line up solid. Start shipping that lineup. Then
I will go optimize the distribution question.

I'll have more to say about this, but for now, I'm just waiting to get my samples.

PVTs are looking good. I'll let you know what Michael and I think when we see them.

Then I'l have an update on Software. Many things to talk about there.

-----Original Message-----
From: community-bounces at [mailto:community-bounces at] On Behalf Of Erland Lewin
Sent: Sunday, April 13, 2008 12:59 AM
To: List for Openmoko community discussion
Subject: Re: next costumers location

2008/4/13, "Marco Trevisan (Treviño)" <mail at>:
>  Well, if you consider that you've to pay the shipping costs from Usa 
> or Asia in 10 or more people, instead that as an alone buyer I think 
> that you gain really more than 30$-8€ ;)

Well, that is the key question now for us in the EU - I believe that FIC has said that they will have a distribution center in the EU, which should make the shipping much less expensive. The very high shipping cost in relation to the price of the phone I think was a problem with the GTA01...

I'm very much looking forward to hearing about how FIC will solve the EU distribution, and how much the shipping will be in Europe on top of the $399 + VAT price, which I think is a very good price. I think that info would be in the next update from FIC.

/Erland in Stockholm, Sweden

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