Nick Lyustiger, Computer Consulting and Virtual IT

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Mon Jan 7 12:07:08 CET 2008

Nick Lyustiger, Computer Consulting and Virtual IT

Do you own or manage a computer consulting company? Would you like to
achieve greater small business success? If so, then get ready to learn why
most computer consulting companies get IT (Information Technology) wrong and
what you can do about IT.

The Problem: Why Most Computer Consulting Companies Get IT Wrong

Most owners of computer consulting companies make their jobs much harder
than need be. Why? Because these computer consulting business owners fall in
love with the technology... and view their small business clients as a
distant second priority.

However, if you get this part of "IT" wrong, you will doom your computer
consulting company to "clueless geek" status. It's crucial that you
understand one extremely important principle here: Recruiting and retaining
small business clients is your #1 computer consulting priority. Keeping up
with IT should never get in the way of the mission of your computer
consulting company.

In other words, don't get seduced by the hardware, operating systems or
applications. Fall-in-love with the business opportunities surrounding how
you solve your clients' biggest business problems with your recommended IT
solutions. That's the real mission of a computer consulting company.

The Solution: Blend Computer Consulting and Virtual IT

To put this all in perspective with your computer consulting company, you
need to understand and embrace the concept of virtual IT.

Virtual IT is what allows your computer consulting company to function as an
extension of your small business clients' companies. Your computer
consulting company essentially becomes the outsourced IT department for your
small business clients.

As owner or manager of a computer consulting company in this role, you will
most likely become the de facto CIO (chief information officer), CTO (chief
technology officer), or IT manager for your small business clients.

And just like any well-rounded internal IT department, your virtual IT
computer consulting business will need to provide, or arrange for, a
complete soup-to-nuts solution that includes services like help desk,
desktop support, network administration, engineering, security, training,
procurement, and asset management... because anything short of the complete
virtual IT solution will leave valuable computer consulting money on the

The Bottom Line

Most computer consulting companies are making a huge mistake when it comes
to their small business engagements... because these computer consulting
business owners fall-in-love with the technology, at the expense of the
business opportunities. In order for your computer consulting company to
flourish, make sure that you understand the concept of virtual IT and build
virtual IT into every major business decision for your computer consulting
company. To continue learning more about how you can use virtual IT to grow
your computer consulting company, go sign-up right now for the one-hour free
training seminar on 5 Easy Ways to Grow Your Computer Consulting Business at

Copyright MMI-MMV,, All Worldwide Rights

Joshua Feinberg is a 15-year veteran computer consultant and an
internationally recognized expert on small business computer consulting. He
has appeared in dozens of business and IT trade publications including CRN,
VARBusiness, Microsoft Direct Access, TechRepublic, American Express OPEN
Platinum Ventures, Entrepreneur, Inc, SCORE, Small Business Computing, and
USA Today. To learn more about Joshua's proven strategies that can help you
use virtual IT to grow your computer consulting company, visit his Web site
and sign up for the free computer consulting training recording at
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