<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.0 Transitional//EN">
<HTML><HEAD>
<META http-equiv=Content-Type content="text/html; charset=us-ascii">
<META content="MSHTML 6.00.6000.16640" name=GENERATOR></HEAD>
<BODY>
<DIV dir=ltr align=left><SPAN class=421371601-14042008><FONT face=Arial
color=#0000ff size=2>of course it has all the goodies. </FONT></SPAN></DIV><BR>
<DIV class=OutlookMessageHeader lang=en-us dir=ltr align=left>
<HR tabIndex=-1>
<FONT face=Tahoma size=2><B>From:</B> community-bounces@lists.openmoko.org
[mailto:community-bounces@lists.openmoko.org] <B>On Behalf Of </B>Steven Le
Roux<BR><B>Sent:</B> Sunday, April 13, 2008 5:06 PM<BR><B>To:</B> List for
Openmoko community discussion<BR><B>Subject:</B> Re: FreeRunner Pricing and PVT
update<BR></FONT><BR></DIV>
<DIV></DIV>Thank you Steve for precisions.<BR><BR>One more question about
the 10 pack... As you can see, we are organizing to get 10pack in order to drive
down the shipping cost... but is this pack will contain the same accessories
than a 1 neo pack ? (charger, stylus, other goodies...). I mean if there is only
30$ difference between both, (plus shipping cost) but less all goodies, I am not
sure it's more interesting to get it inner 10 neo's pack...<BR><BR>thx<BR><BR>
<DIV class=gmail_quote>On Mon, Apr 14, 2008 at 1:13 AM, steve <<A
href="mailto:steve@openmoko.com" target=_blank>steve@openmoko.com</A>>
wrote:<BR>
<BLOCKQUOTE class=gmail_quote
style="PADDING-LEFT: 1ex; MARGIN: 0pt 0pt 0pt 0.8ex; BORDER-LEFT: rgb(204,204,204) 1px solid">There
will be two products. Buy 1 OR buy 10. ( in 850 and 900 versions
of<BR>course)<BR><BR>So, if you wanted 11 you would buy a 10 +1. and
yes, this is a always an<BR>issue in volume sales.<BR><BR><BR>I suspect when
people get 10 committed community members to agree, they will<BR>place the
order.<BR>Move fast. Get organized, get ready.<BR>
<DIV><BR><BR><BR><BR><BR><BR><BR><BR>-----Original Message-----<BR>From: <A
href="mailto:community-bounces@lists.openmoko.org"
target=_blank>community-bounces@lists.openmoko.org</A><BR></DIV>
<DIV>[mailto:<A href="mailto:community-bounces@lists.openmoko.org"
target=_blank>community-bounces@lists.openmoko.org</A>] On Behalf Of Ben
Burdette<BR>Sent: Sunday, April 13, 2008 9:03 AM<BR>To: List for Openmoko
community discussion<BR>Subject: Re: FreeRunner Pricing and PVT
update<BR><BR></DIV>
<DIV>
<DIV></DIV>
<DIV>Great news that things are getting so finalized.<BR><BR>I have a question
about the '10-pack'. I'm thinking about getting together<BR>a group
order for my local LUG. Suppose we have 11 people interested?
Is<BR>it more a 10-plus pack, or would that extra 1 phone have to be
ordered at<BR>full 399 price?<BR><BR><BR>steve wrote:<BR>> I thought
I would combine a couple posts today. First an update on<BR>> PVT, or
production verification test. Phones are being sent to me from<BR>> the
first PVT run. Michael Shiloh will be back in Silicon valley next<BR>>
Tuesday, so he and I will test the samples and get them out to key<BR>>
partners. I want to check a couple things like using the Nokia<BR>>
batteries as spares and generic USB chargers before I send these
samples<BR>out.<BR>><BR>> Now, for the update on Products, and
Pricing,<BR>><BR>> 1. Products.<BR>><BR>> Orginally the
FreeRunner ( GTA02) was planned to come out in two<BR>packages.<BR>> Basic
and advanced, just like the Neo 1973. We killed that idea. It<BR>> was a
quick humane death. The problem was the GTA02 advanced unit<BR>> would have
been $650 USD. After seeing the response to Neo 1973, a<BR>> huge response,
we decided the best path was to lower the price, reward<BR>> our early
developers, and attract more developers.<BR>><BR>> 2. Pricing<BR>> We
scrubbed the BOM ( bill of materials). We eliminated the
Luxurious<BR>bits.<BR>> Optimized the box like it was code. The first thing
we got rid of was<BR>> the lunchbox. It was cool, but it was expensive and
heavy. Eliminating<BR>> that was a sizeable cost savings. ( think shipping
weight).<BR>><BR>> Next we pulled out the debug board and made it a
separate product. We<BR>> priced it at $99 US. about 1 tenth what
people would pay for similar<BR>> capability.<BR>><BR>> My goal was
to get to a place where we could sell the FreeRunner at $399.<BR>>
USD.<BR>><BR>> We did that.<BR>><BR>> The FreeRunner will ship
from Openmoko.com at $399. For early<BR>> customers I'm looking at throwing
in a few free things. More details<BR>later.<BR>><BR>> The debug board
will be available as a separate product for $99 USD.<BR>><BR>> Many
people wrote me mails asking if they could get a discount by<BR>> buying
more than one phone. Sometimes they were universities,<BR>> sometimes a
small business, sometimes a small group or club.<BR>><BR>> For these
people we created a 10Pack. instead of 399 per phone, we<BR>> will charge
369 per phone.<BR>><BR>><BR>> Over the next few days I will explain
the next steps we go through and<BR>> how the product will get
distributed<BR>><BR>><BR>>
Steve<BR>><BR>><BR>><BR>><BR>><BR>><BR>>
_______________________________________________<BR>> Openmoko community
mailing list<BR>> <A href="mailto:community@lists.openmoko.org"
target=_blank>community@lists.openmoko.org</A><BR>> <A
href="http://lists.openmoko.org/mailman/listinfo/community"
target=_blank>http://lists.openmoko.org/mailman/listinfo/community</A><BR>><BR>><BR><BR><BR>_______________________________________________<BR>Openmoko
community mailing list<BR><A href="mailto:community@lists.openmoko.org"
target=_blank>community@lists.openmoko.org</A><BR><A
href="http://lists.openmoko.org/mailman/listinfo/community"
target=_blank>http://lists.openmoko.org/mailman/listinfo/community</A><BR><BR><BR>_______________________________________________<BR>Openmoko
community mailing list<BR><A href="mailto:community@lists.openmoko.org"
target=_blank>community@lists.openmoko.org</A><BR><A
href="http://lists.openmoko.org/mailman/listinfo/community"
target=_blank>http://lists.openmoko.org/mailman/listinfo/community</A><BR></DIV></DIV></BLOCKQUOTE></DIV><BR><BR
clear=all><BR>-- <BR>Steven Le Roux<BR>Jabber-ID : <A
href="mailto:Steven@jabber.fr" target=_blank>Steven@jabber.fr</A> </BODY></HTML>