Our Identity (was: Free Runner price vs iphone 3G price)
ian douglas
id at w98.us
Wed Jun 11 08:46:02 CEST 2008
Robert Taylor wrote:
> if we can't make the device stand out ... it is a loosing strategy.
Yup, you've hit the nail on the head ... anyone comparing "apples to
apples" in a side-by-side feature list is more likely to choose the
iPhone. It looks slick, it's a nice form factor, and has features the
Freerunner will not have like the camera and 3G. The Freerunner will
have features like USB host mode and open-source software.
I think what's more likely to happen is that the Freerunner will
primarily be picked up by the technology-advanced users around the
world, who will then show off the phone to everyone around them, and
word will spread gradually. I'm confident that the OpenMoko team know
exactly what they're doing in terms of marketing, etc..
> I wonder if we have anything that unique to offer. Can the open world
> come up with an identity?
Our identity as a community is exactly that: openness. Use the phone how
you want, update it when you want, change it when you want, upload apps
when you want, write your own apps, nothing's hidden, you have complete
access. You won't have anywhere close to that level of access on the
iPhone without jailbreaking it and all of the risks included in that,
and having to re-break the phone every time Apple upgrades the firmware,
etc., plus being forced to *buy* applications from iTunes. Bleh.
As I've said above, that identity is more likely to appeal to the geeks
of the world than "Joe Six Pack". And I don't think OpenMoko is trying
to sell millions of Freerunners like Apple/AT&T are hoping to... we'll
have a carefully-carved niche market of users, and it'll start with the
curious users and expand from there over time. By the time the GTA03 or
GTA04 come out with cameras and (hopefully) a slimmer form factor, etc.,
I think it'll be more of a phone/device that will appeal to a much wider
audience.
My $0.02...
-id
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